Spain’s World Cup victory elevated Chinese language vacationers’ curiosity in visiting and opening up Spain. Buying and selling alternatives earlier than “Golden Week”One of many most important vacation intervals in China, in accordance with knowledge from journey platform Qunar compiled by Spain’s Stamp.
Discover flights from Shenzhen to Barcelona rose 33 occasions Within the hours following La Roja’s victory, flights to Tenerife elevated by 19 occasions and people to Malaga elevated by 10.5 occasions.
A 2024 examine by the College of Aberdeen revealed within the Oxford Journal of Economics and Statistics discovered that general, successful the World Cup Enhance the successful nation’s year-on-year GDP progress fee Regardless of the essentially restricted pattern of champions analyzed, it elevated by not less than 0.48% over the 2 post-final quarters earlier than the impact pale.
This estimated enhance applies to the dimensions of the Spanish financial system of €1.69 trillion. equal to roughly 4 billion euros.
However for the Asian big, the elevated curiosity can be primarily based on developments that had been already taking form. In keeping with Aena, air visitors between Spain and China Passenger numbers reached 707,530 within the first half of 2026This was a rise of 46.8% in comparison with the identical interval final yr. The opening of latest air hyperlinks and a rise in vacationers from cities akin to Chengdu and Guangzhou have strengthened this restoration, with the World Cup serving to to speed up it.
Forward of Golden Week, scheduled for October 1st to eighth, Stamp has revealed a information to assist Spanish retailers adapt to Chinese language client tastes. The doc factors out that 77.8% of those vacationers plan their buying earlier than their journey Digital visibility is vital to attracting prospects by means of platforms akin to Xiaohongshu, Weibo, and WeChat.
The Spanish firm specializing in buying tourism additionally emphasizes the significance of accepting fee strategies akin to Alipay and WeChat Pay, that are utilized by greater than 90%. Purchases by Chinese language vacationers It additionally simplifies the VAT refund course of.
“Chinese language vacationers at present are entitled to a tax refund slightly than a tax exemption: they pay the complete quantity of VAT on the money register, and inside just a few weeks, If all goes nicely, I am going to take some again” explains Abel NavajasCo-Founder and CEO of Stamps. Eliminating these frictions and providing reductions on purchases could possibly be essential for Spanish retailers to profit from the rise in Chinese language vacationers, the manager stated.
